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Director, Digital Design

Location: 

Parsippany, NJ, US

Property Name:  Parsippany - 22 Sylvan Way
Req Id:  12492

Wyndham Hotels & Resorts is now seeking a Director, Digital Design to join our team at the Parsippany - 22 Sylvan Way location in ParsippanyNew Jersey.

Job Summary

Wyndham Hotels & Resorts continues to invest in digital transformation! Join the team who helps bring our 20 established brands, award-winning Loyalty program, and newly launched mobile app to life. In this role, you will have the opportunity to parlay digital branding and product design expertise into compelling experiences that deliver value to owners and guests.
The Director, Digital Design is responsible for leading the Visual Design Team for both marketing and product visual design within the Digital Design Team for Wyndham Hotels & Resorts. Leads, creates and delivers world-class customer experiences designed to increase bookings, guest engagement, and elevate Wyndham Hotels & Resorts’ family brands. Owns translating brand standards into compelling digital stories and products, and is able to bring these forward to our cross-functional partners with highly-skilled presentations. Helps optimize the digital creative production process, ensuring timelines and deliverables are achieved with excellence, efficiency and speed. Collaborates closely with the VP, Digital Design, UX/UI designers, Brand Marketing, CRM, Analytics, Loyalty, Digital Production, Development, Project Management, I.T., Global Sales, Development Marketing, and external agencies to flawlessly execute marketing and product projects across devices and platforms. Expert on design, template and build best practices including the development and adherence to them. Must have a strong design-eye and skill with typography. Must be strategic and innovative with a passion for design, management, technology and branding. Leads the growth of designers within the Visual Design Team.
 

Responsiblities

1    Direct and design best-in-class customer experiences for our digital product team on the websites and app that are designed to increase bookings and guest engagement   
2    Help deliver direct bookings through design of smart, personalized and customer-first promotions and programs on all digital channels (websites, app, email, social, advertising, on property, etc.)    
3    Elevate the power of our brands by designing engaging digital program experiences    
4    Manage and art direct designers on multiple marketing and product initiatives and projects ensuring processes and timelines are followed, and that work is high-grade   
5    Lead others to become great, passionate, talented designers who are expanding their careers    
6    Create, manage and organize creative assets and templates with an eye on creating more efficiencies for the team    
            

 

COMPLEXITY

The Director, Visual Design will work closely with the VP, Digital Creative, Manager, UX/UI and UX/UI Designer. He/she will make decisions for projects and will give recommendations to his/her manager. The Director, Visual Design Manager should be able lead a myriad of creative marketing and product projects as well as lead freelancers, vendors and internal digital designers. 
 

Abilities/Key Competencies

•    Ensures creative and project deliverables are executed on target and within budget
•    Expertise in mobile-first, customer-centric design
•    Ensures presentation and brand quality standards are achieved and exceeded
•    Ensures language/translated content is on-point visually 
•    Leads a range of creative marketing and product projects, leads designers on all their projects as well.  Able to multi-task management with design
•    Owns the competitive patterning agenda for the design and build practice, and establishes recommendations to senior leadership for new experiences; Constantly    innovates/ideates foreseeing what’s next and presents solid recommendations to Sr. Leadership
•    Builds, manages and can deliver on Digital Creative Libraries, Templates and Style Guides
•    Performs Quality Assurance as needed and corrects issues as required for design projects
•    Candidate must be results-driven, proactive, innovative, solutions-oriented, curious and inspiring
•    Brand evolutionist with proven track record of success
•    Must possess flexibility of thought (move seamlessly from big-picture strategy to flawless detailed execution)
•    Keen prioritization/adaptation skills; Ability to shift focus as business needs dictate
•    Strong presentation, negotiation and communication skills (verbal and written)
•    Expertise in information architecture and user-centric design principles
•    Understanding of CMS systems and web publishing standards/best practices; Adobe Experience Manager a plus
•    Fluency in globalization and language best practices with regard to design
 

Experience & Education

  • 8+ years of digital design experience for a world-class creative agency and/or hospitality, entertainment or retail brand
  • 5+ years of creative leadership experience
  • App and/or mobile design experience required
  • Expertise with Adobe Creative Suite
  • Experience in Adobe XD or similar product
  • Some traditional advertising experience such as print, photography and video
  • Experience with Content Management Systems such as Adobe Experience Manager a plus
  • Must be able to see, use hands, hear and speak to perform the essential functions of this role
  • Must supply examples of work/portfolio to be considered

 

 

REPORTING STRUCTURE

This role will report to the VP, Digital Creative. The peer for this role is the leader of UX/UI.

 

COMPANY OVERVIEW:
Wyndham Hotels & Resorts is the largest hotel franchisor in the world and a leading hotel management company.  We stand 20 brands strong across 9,000 hotels in more than 80 countries, and we offer the most diverse collection of hotel experiences in the world.  Our iconic brands, united by the richest and simplest rewards program in the business, make hotel travel possible for all.

Our hotel owners are the stewards of our brands, and together, we champion everyday travelers.  We believe guests deserve great experiences, and our robust portfolio—distinguished by our leading economy and midscale brands—delivers just that.

We are AmericInn® by Wyndham, Baymont® by Wyndham, Days Inn® by Wyndham, Dazzler® by Wyndham, Dolce Hotels and Resorts® by Wyndham, Esplendor® Boutique Hotels by Wyndham, Hawthorn Suites by Wyndham®, Howard Johnson® by Wyndham, La Quinta® Inns & Suites, Microtel  by Wyndham®, Ramada Encore by Wyndham, Ramada Worldwide® by Wyndham, Super 8® by Wyndham, The Trademark Collection® by Wyndham, Travelodge® by Wyndham, TRYP by Wyndham®, Wingate by Wyndham®, Wyndham Garden®, Wyndham Grand® and Wyndham Hotels and Resorts®.

Headquartered in Parsippany, N.J. with offices around the globe in London, Shanghai, Buenos Aires, Dubai and more, Wyndham Hotels & Resorts employs approximately 15,000 team members worldwide.

Our Company is an Equal Employment Opportunity Employer.

Job Location: Parsippany - 22 Sylvan Way22 Sylvan WayParsippanyNew Jersey  07054
Employment Status: Full-time

What we expect from you

• Bring your best every day

• Put our guests first

• Strive to exceed expectations in all you do

What you can expect from us

• Best-in-class training and career development

• Supportive and engaged team

• Fast paced fun environment

About Wyndham

Wyndham Hotels & Resorts is the champion of the everyday traveler. Through the largest and widest collection of hotel experiences in the world, we work to make hotel travel possible for all. Wherever and however people travel, Wyndham will be there to welcome them.


Nearest Major Market: New York City
Nearest Secondary Market: Newark